brand creative director
Welcome to my Creative Director and Editor reel for LUXEFit, the ultimate luxury wellness, fitness, and health app. From conceptualizing the shoot to coordinating every detail on set, I ensure every production is smooth and efficient. Directing top influencers and actors, I bring out their best performances to align with LUXEFit's brand vision. My creative direction focuses on elegance, luxury, and the essence of wellness, captured perfectly in each scene. I craft visually stunning videos that captivate our audience across all platforms.
creative portfolio (Film)
Samples of My Creative Direction on Film Projects: Desert Flowers (Short) & SYNC (Feature)
In these projects, I have demonstrated my extensive expertise in creative direction across various crucial elements of filmmaking. For Desert Flowers, a Western short film, I extended my creative vision to more complex elements such as action sequences, where I choreographed movements that are both dynamic and visually coherent. My attention to detail in costume design ensured that each character's attire not only matched their personality but also complemented the overall aesthetic of the film. This project I also edited and colored myself using Adobe Premiere Pro.
For SYNC, a feature-length film, I meticulously crafted the set design to reflect the near future and underlying tension of the narrative, using a precise color palette that enhances the emotional impact of each scene. I played a pivotal role in the integration of VFX and SFX, working closely with the technical team to create seamless and realistic effects that enhance the storytelling without overshadowing it. Additionally, my involvement in sound design ensured that the auditory elements of the film were perfectly aligned with the visual components, creating a cohesive and immersive experience for the audience.